Creating a colour theme

After coming to a decision of colour behind my title, I decide to use this as my newspaper colour scheme. Buy having this constant theme I will be able to use this for other boxes, and font, to keep a constant  recognizable colour. As you can see from this image, the word Portsmouth above, containing additional inside news, I have made the colour the same as my "theme". - By using the swatches tool and gathering details for the specific, Red - Green - Blue, I was able to use this to ensure the exact same colour to be used throughout newspaper.

Creating my front cover

Now using my flat plan as a basis template for the production of my newspaper. I have ensured that it looks neat and professional by using columns and margins to correct sizes and angles of that which a professional newspaper follows. By doing this I am following newspaper convention, with a correct layout.  

To ensure that my main image can be more prominent, I have used 4 columns, instead of 3. Making other front cover newspaper additions such as; competitions, adverts and writing smaller and the main image larger will connect to my target audience more efficiently. Following this tabloid like role, my audience will be more attractive to a large image and headline rather then more writing.  

Making the newspaper front cover look even more neat, I have lined up all the information and image layout along side the margins and columns.

I showed this to members of my class and members of southdowns college  to gain an insight into what I need to include and what I shouldn't include. This audience feed back will help me into creating my newspaper.

extra addition images for my newspaper

Here are some pictures I took which I could use for advertisement, competition and 'whats inside stories' - From vague pictures like these I will be able to create a local story, which my target audience in the proximity of Portsmouth could relate too.

Page two flat plan

Here is my flat plan for page two my my newspaper, consisting of all page two elements such as; weather, whats inside and a main story. I gathered my knowledge of this through my local newspaper 'The News' and how their layout could relate to my page two layout. Ensuring their is a definite line between each news stories and imagery

Images to use for newspaper

After deep discussion with my peers and teacher, I have came to a final conclusion of what images I will use for my newspaper.
These images providing positive connotations and proximity included for the local people of Portsmouth.

All the images below have been taken with my phone, so the quality of my images will not be to a high standard. I will include both phone and Digital camera images.

RyanMedia's photostream

RyanMedia's photostream on Flickr.

Images I have taken which I feel would be suitable for my newspaper - these decisions were made when discussing through the images with my teacher and peers of what would be more suitable for my newspaper. From here I will Narrow down the images to find a selected few of what i'll use.

Page two reseach

After gaining a greater understanding for the first front cover of the page, I decided to look through local newpapers' page 2. This consisted of a new story, weather and also the additional advert which could be in relation to the main story. By understanding how local newspapers create and design their page two layout, I will be able to incorporate this into my newspaper. I will now need to construct a flat plan and gather imagery to move forward toward the production of my newspaper.

First flat plan -

This flat plan is just a time to experiment with different types of colour schemes and layout for which I will design my newspaper. The placing of the adverts and image/headlines could all change but this rough idea helps give me a general idea of where it could go in relation to a local newspaper. I have ensure to follow the conventions and order of which a local newspaper is laid out, in this case 'The News'.

I followed the way its laid out to add to my research of the design of a local newspaper.

Chosen title

The final overall chosen title with the highest votes from my target audiences from ages 17 - 19 - this for a young modern look.
The final title was Spinnaker Post, here is what it will look like -

Newspaper title ideas

Now I have now decided with the font I will use for my newspaper, I feel that I now have to start creating different names for the title to ensure it stands out to my target audience, and taking into consideration that their is already a 'The News' in Portsmouth.
By creating a new but understandable title in relation to the newspapers, I will use the same website that I used when gathering data on newspapers ABC's - www.abc.org.uk - www.thebigproject.co.uk

Here is some ideas that I came up with -

Title Ideas

I created a sheet consisting of a various of different title ideas to hand around to people to see what font and format of words will be more appropriate for a local newspaper.The first three fonts, Which I thought would be more popular to people was 'Helvetica' - Such a font being normal, plain but also standing out will gain more attention. But with only 5 votes, this wasn't enough to be used as my title. Fourth one down which nobody chose was 'Asana Math' - This may have been a bit too plain with no attractive factors to it. Fifth one down, thick and close together is known as 'Bernard MT Condensed' this only had one person chose it, so as it was appealing to a small number, it wasn't enough to be used as my final title. Second to last we have basic but sophisticated 'Capitals' this gained the majority of the votes with 8 people strongly believing that this font is what is need to be used as a newspaper masthead.

Last of all we have 'Monotype Corsive' this gained no votes. It's italic look to it is overused and will not create a unique feel to my newspaper

Below you can see this is my final title design, so I shall use this and work with it and incorporate it to my newspaper. After working on using this font, Hopefully giving a positive feel and provide positive connotations to attract my audience.

Audience, Narrative, Representation and Genre

Audience
Who would you expect to be reading your paper? 
My newspaper is a local paper situated in Portsmouth, so local members of the public will be reading my paper.
I would expect a target audience of 25+ consisting of both males and females from Portsmouth to read my paper.


What is their demographic? 
The demographic of my target audience is around the ages of 25+ adults who are at work and understand the current economic, event and local situations that are happening to have a clear understand of newsworthy information in relation to Portsmouth.


My target audience will need to of had an education to be able to read articles and pieces of information. They will also need to have an opinion and be able to textually analyse pieces of information to make up their own mind on the top. For example, information undergoing the councils plans or information about education of government.


They can consist of both male and females and news stories in the newspaper will not be bias to a sex, the reason for this is because this means more people can read and take interest in topics of news and purchase my magazine.
The race of the reader does not come into production of the newspaper but is considered to be local members of Portsmouth to read the Newspaper.




How will you create your paper to reach this audience?
I will create this paper in relation to my target audience to ensure a higher rate of sales.


Ensuring information provided will reach out to a certain proximity of the local members of the public in Portsmouth, from this it will ensure that the news is worthy to the readers and they can also understand news being published.
Ways in which I will achieve this is by including information which will be beneficial to them and also interest them. So, for example, due to the age of my target audience being 25+ I will include information on job situations, sport and also local events happening in the area which people could take part in from reading my local paper.


Using a recognisable colour, such as blue representing Portsmouth and Portsmouth football club, it will attract them as they can relate themselves to the newspaper through a local colour and group identity of being part of being 'blue'. From this colour readers will know that the information provided will be relevant to Portsmouth. 
Also by using advertisement in my paper to also increase the chance of the newspaper being sold as it could be purchased due to a deal or offer mentioned on the newspaper.

Narrative

How can a daily paper have a narrative? 

A daily newspaper can have a narrative throughout a period of time either short or even long. Updating the public on recurrent news is essentially to ensure that they purchase the newspaper again to update themselves on news which they have read previously.   
An example of a narrative in the news could be along the lines of someones well being and a story which is not fully uncovered. This could be shown through a development of a crime 'dog was murdered' and a few weeks later a news headline stating 'dog killer found!' from this readers can use there knowledge of the story from previous newspaper articles to follow on from the story of the dog killer.

Representation

Information that appears in my newspaper will be related too 

local members of the community in Portsmouth. Such as Students, Adults, Businessmen an even Portsmouth football club. 

In local newspaper stereotypes are prominent to depict a negative connotation of such members of the
demographic like teenagers and students as being loud, drunk and also aggressive. This not effecting the newspapers readership as the target audience being 25+ this will not be effecting them but instead creating a interesting story to read. In the case of a human interest story, information based on elderly o more adult members of the public, they tend to be more sympathetic and on the side of his/her story.

Genre

A Local paper differs from a national paper as all news and information published will be specific to the public and readers of Portsmouth. This will go into more detail in comparison to a national paper where is can't be specific to a news story as it may not all relate to the public as the proximity of the readership compared to the proximity of the news story involved is very different. 


This local paper being a tabloid apart from a broadsheet, this also creates a huge change in layout, information and how the newspaper in presented.
Such as the font size and the amount of text used, in a broadsheet, text used will be much more in comparison to a tabloid which is more linked with imagery and short textual information, just an overview of a situation.


By understanding these factors of newspapers I will be able to target my newspaper specifically to members of Portsmouth and ensure that the information used will be relevant and go into enough detail for my readers to understand and enjoy and most importantly want them to purchase this again.
Also by the lay out of the newspaper to be able to recognise as a local newspaper and so readers do not get a wrong impression of the type of newspaper it is.

Developing images through photoshop

After looking through my designs I have sound that this image seemed to be more appropriate to identify the spinnaker tower with its clarity -

I decided from this image to edit it within photoshop to give it a more interesting and modern look, to sell Gunwharf as a modern, new and exciting place as a local attraction in Portsmouth.

As I was trying out ideas to make this more ultra-modern in relation to the representation of Gunwharf, I filtered this image through stylize and glowing edges. 

I have decided to edit this further to create a more identified image of this as this is too dark and wasn't what I intended.

Throughout my development of filtered images through photoshop I have decided I have to emphasize the bright colours involved as the dark image can be blurred and unidentifiable. 

More images

After doing some more independent work around Portsmouth in relation to my newspaper, I have took some more images of the spinnaker tower and I have took these pictures at night where the spinnaker tower is lit up in a various range of colours.
From this, I thought I could either incorporate these images into my newspaper with a colour scheme or include the images in relation to a new story.

There are the night images I took -

The above images are more detailed as they was taken with a higher megapixel camera so if I decide to chose images I will chose these ones as it is clearer and the readers can identify the image easier. 

As you can see, each image has been taken when the tower has been lit up in a specific colour and from different angle or quality.